There is an old sales technique from the 1970s that works very well on the Internet. I know because I’m an old salesman from the 1970s! It’s called building “yes momentum” and it works incredibly well to raise conversions on sales letters, one time offer pages and squeeze pages too. I want to share with [...]
Ten Ways To Write Headlines That DEMAND Attention!
Do you know why some websites or blogs bring in buckets of cash while others don’t make a dime? Ever wonder why some ads fizzle while others create a selling frenzy? One BIG reason could be the headline. When selling things on the Internet you have about three seconds to make your point or lose [...]
Four Steps To Writing a Great Classified Ad
Great classified ads can bring in hordes of hungry visitors who will buy from your site or the sites you are promoting as an affiliate. And classified ads are super-cheap (some are even free) which makes them something you simply must do well. But how can you write a GREAT classified ad?
Today I share my four-step method for writing great classifieds. Follow it and you too will be able to churn out profit-pulling ad copy anytime you want!
The 60 Second Solution
Want to make more sales the quick and easy way? Then follow this simple formula, and create a sixty second summary page for your readers! The problem is all too common. Two competing factors are true at the same time. 1. Long sales letters produce better results. 2. People don’t have time to read long sales [...]
Smaller is Better
What is the one thing that you see in almost every ezine you read? Classified ads. The reason you see so many classified ads in ezines, on web sites and other places is simple. They work. Classified advertising is one of the most cost effective forms of advertising on the Net today. Like most things [...]
How To Write Copy That Sells, Even If You Think You Can’t!
You can write great selling copy! As a copywriter by profession, I may be accused of being a little nuts for saying that (some copywriters love to think only they can write) but it’s true. Don’t get me wrong, it’s not that I don’t want your copywriting business, because I do. What I want more, [...]
Make Your Site Sticky
Everyone who owns a web site wants it to be “sticky”. We want visitors to stay on our site long enough to see what we have to offer … and hopefully buy something.
In this regard, web sites and offline stores have something in common. While we both suffer from our share of “tire kickers” (those who never intended to buy), we know that the longer a person stays in our store the greater the odds that they will buy something. And much like an offline store, we entice them in every way we can to stay a while.
Here are four ways to put more sticky in YOUR site.






